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Our Vision. Our Mission.

Clover Leaf Seafoods Vision:

Improve our consumers' quality of life by providing sustainable, nutritious, convenient and affordable seafood products.


All of us at Clover Leaf, are committed to providing top quality seafood products that are sustainably caught. We offer interesting recipes and tips for delicious and healthy meals and snacks to make it easy to consume the two servings of fish Health Canada advises us all to eat weekly. Our innovations are focused on bringing you new products that are unique, easy to use and provide good value for the quality that goes into our products. "Quality and taste every time" is more than a slogan for us, we’ve built our reputation on it.


So how do we intend to accomplish our vision?

  • Lead the sustainable management of our precious aquatic resources and continuously improve the environmental performance of our global operations.
  • Provide high quality, nutritious, innovative and convenient seafood products at affordable prices.
  • Grow consumption by raising consumer awareness of our brands and the health, nutrition, convenience and affordability of our products.
  • Drive our low cost operator position through strict cost control, process innovation and technological advancement.
  • Most of all, be a Company that Consumers admire, Customers respect and Employees love to work for.

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